Friday, December 14, 2018
'Indian Restaurant Case Study Essay\r'
'Porterââ¬â¢s five forces model give help us to determine in what ways this parvenu deliver a chance forget use it when thinking ab bug out caper brass strategy and the impact of IT. 1. emptor effect: Buyer top executive is high when buyers have many choices from whom to buy, and wrand so forthed when in that respect ar some. As a supplier of the product or service, we should always wishes to reduce buyer power. For this go farprise the buyer power will be low because t present is no other Indian eatery in that area. In addition, the enterprise will keep up track of the clients who make their visit oft to the restaurant through loyalties programs, number of times quote card being used etc. and it is not feasible without large ââ¬scale IT systems. 2. Supplier power: supplier power is high when buyers have few choices from whom to buy. As a customer of other supplier organizations, you want to increase your buyer power.\r\n everywhere here, IT bleeds a vita l role in deliverance buyer-supplier in concert through internet, IT-enable B2B e-marketplaces etc. For this business the supplier power will be low. We tin net create a competitive advantage by locating alternative supply sources for the organization. 3. Threats of substitute product or services: It is high when there are many alternatives to a product or services, and low when there are few alternatives from which to choose. Ideally, we want it to be in the organization in a market in which there are few substitutes for the products and services. In this venture if we verbalize about the availability of the Indian forage in this area, the threat of substitute is very low.\r\nBut arguing croupe be given other firm nutriment chains kindred McDonalds, Wendyââ¬â¢s, dominoââ¬â¢s etc. Over here we can pretend the help of IT by providing fast services to our customers by the help of taking order online, drive through etc. 4. Threat of new entrants: The threat of new ent rant is high when it is easy for new competitors to enter a market, and low when the entry is not easy. Over here the threat of new entrant in this particular type of business is low because it undeniable high investment, involvement of risk in foregoing of the other fast food chains etc. 5. Rivalry among existing competitors: Itââ¬â¢s high when disputation is fierce in the market and low when rival is more complacent. Over here there is no existing competitor as far as the Indian restaurant is concerned. But still we can get competition from other fast food chains who have already established themselves in the market.\r\nBUSINESS INTELIGENCE\r\nBusiness intelligence is a familiarity about your customers, competitors, business partners, competitive environment, and your internal trading operations that gives you the ability to make effective, important, and strategic business closes. It is an IT applications and similarlyls that take patronise the business intelligence within an organization. The objective of BI is to improve the timeliness and step of the input for decision making by helping knowledge workers to look the a) Capabilities available in the firm.\r\nb) Trends and afterlife directions in the markets.\r\nc) Actions of competitors and implementation of these actions. d) Economic, political, social, and regulatory environments in which the firm competes. Over here BI will help us in getting knowledge about competitors; future prospects of the business and hence will help us in efficiencies and lowering cost in internal operations of the restaurant. Through BI we can find out the business strategies which have to be implied in the future if restaurant faces a competition from other restaurant or fast food chains. It is known that BI systems issue actionable information and knowledge at the proficient time, in the right location, in the right form.\r\nCUSTOMER RELATIONSHIP MANAGEMENT\r\nA customer relationship management uses informa tion about customers to slay insights into their needs, wants, and behavior in order to serve them better. Customers move with companies in many ways, and in each fundamental interaction should be easy, and error free. Itââ¬â¢s uncommon for a customer to change companies after having a worst experience. The goal of CRM is to limit such negative interactions and provide customers with good experiences. Its symbolizes very important role in the industry the likes food industry because once customer have a bad experience in it he will never like to sum up back.\r\nSo we should take care of the quality of the food and good customer service. Not only this we should too take care of the other facilities which is to be provided to them like availability of the wi-fi within the premises so that they can do there work online, now all over here IT plays its role. We can in like manner provide facilities like free home deliveries, taking order online and they can book the table in advance to hold any type of gathering like offset day, valentine day, birthdays etc. IT will help us to kindle feedback from the customer and thus meet their necessity as far as service is concerned, and they can also give suggestion to improve further.\r\nSUPPLY drawstring MANAGEMENT\r\n add together chain management will play very important role in this venture. IT will help us in bringing together vast network of suppliers. Over here, in restaurant business we have to take finical care about the quality of materials to be used. Supply chain management will help us in track arrival the date of the material, end point date of it, also help in tracking inventory and information about raw materials and their suppliers. besides many materials on hand means that too much property is tied up in inventory and also increases the risk of obsolescence, especially in the case of perishable goods. Too few materials on hand are not good either. So to avoid that situation we can use a dept in time (JIT) approach. It will help us in reducing holding cost.\r\nTO REACH TIPPING arrest\r\nTo reach tipping point in this venture, the main focussing would be on customer satisfaction and the quality of the food because customer wants value out of the money spent and it they get that value it will keep bringing them. It can be through with(p) by using differentiation strategy and IT will play major role in this. We have to do planning, implementing and controlling of the operations to satisfy customer requirement as efficiently as possible. We have to take care of the movement and storage of raw materials, in- development inventory and all this can be done with help of IT. Staff will also play a major role in arrival to the tipping point. We will look for highly skilled and experienced staff for this. Importantly, all this would be offered to the customers at a reasonable price.\r\n'
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