Market analysis of Branded Rice Market, Pakistan

IDEAL RICE INDUSTRIES LTD. The report consists of pre launch marketing look for subject area conducted at different shops/stores in Johar Town, Wapda Town, pia Colony, & ampere; PCSIR II Society (Adjoining Johar Town). It provides a detailed summary of the research change state including the SWOT, plague analysis & the marketing research. It is submitted to the Ideal sift Industries Pvt. Ltd. Submitted by Yasir Saeed, Lahore School of economics to Ideal Rice Industries Pvt. Ltd. ? bow of ContentsRice Importers & Exporters of Pakistanpg.3Rice export emf for Pakistanpg.4Sales Strategypg. 7Steps to a successful marketing planpg. 9Observation & Analysispg. 12SWOT & PEST Analysispg. 18Household Decision making processpg. 21Referencespg. 25?The diagram on the left(a) is a comparison among kick the bucket ten rice exporting countries of the world. As we may call that Pakistan is at 3rd, later on Thailand and Vietnam, whereas India is lagging way behind the sales . On the right, is the diagram picture top ten rice overpowering countries of the world. We notice that India is in the top ten productions and consumption countries. As a result, Pakistan has greater exports than India in rice. Rice Export probable in PakistanThe pursuance is an article found on www.thefinancialdaily.

com by Mohammed Arifeen?Rice is the third gear largest crop after cotton and wheat berry in Pakistan - the fastest growing rice producing artless in Asia. contrasted other South and South Asian countries, it is not considered as a subsistence crop in Pakistan. Rice accounts for 5.5 per centime of regar d as added in agriculture and 1.1 per cent i! n GDP. It is a super cherished crop and is the second largest export good of the country after textiles. Its export share has risen from 6.6 per cent in the year 2006-07 to 7.1 per cent in the year 2007-08. Pakistan is graded 10th in rice production and is the fourth... If you want to situate a full essay, order it on our website: OrderCustomPaper.com

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